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Enterprise Social Media

Enterprise Social Media Marketing Solutions To Keep Your Company Spotlighted

A whopping 4.89 billion users – that’s how many people use social media globally, with each person spending an average of 2 hours and 26 minutes on different platforms.

With such a vast reach, social media presents a prime opportunity for brands to engage and connect with their target market.

The question is – can your social media efforts keep up with your growing business and its expanding needs?

Enterprise social media marketing (SMM) provides scalable solutions for companies, often with diverse customer bases and multiple locations, to maintain a robust presence online.

With enterprise SMM, you can market your offerings, share thought leadership content and run paid promotions on platforms like Meta (previously Facebook), Instagram, X (previously Twitter) and LinkedIn.

Ready to take your online campaigns up a notch?
Keep your brand top-of-mind among consumers with Lyph Marketing Agency’s enterprise social media marketing services. With many new businesses surfacing online, we empower you to come out on top of the competition.

Let LMA’s enterprise social media agency improve your brand’s visibility and integrity. We work with businesses at individual and corporate levels, implementing campaigns that drive brand engagement and sales.

Enterprise Social Media Advertising vs. Social Media Marketing: What’s the Difference?

Boost Brand Recall With a Unified Strategy

Maintaining consistent branding across multiple social media platforms can lead to a significant 89% increase in brand recognition.

Meanwhile, inconsistent branding across channels dilutes your brand’s identity, making it difficult for customers to remember who you are.
Don’t fall for the same rookie mistake – instead,invest in franchise social media marketing solutions that drive brand recognition and engagement.

Franchise social media marketing involves creating standardized brand guidelines, content-sharing workflows and communication strategies to ensure your brand is successfully represented and promoted across all locations.

Need help implementing social media marketing for franchise businesses?

At LMA, we create a cohesive franchise social media strategy that maximizes engagement across corporate and branch locations.

Establish a strong, recognizable brand identity that drives growth with LMA’s social media management for franchise businesses.

How Digital Marketing Services Drive Business Growth

While both enterprise social media advertising and marketing have their merits, it’s essential to identify which strategy best suits your business goals.

Understanding when and how to use social media for big companies is crucial in deciding the most effective enterprise social media strategy for your business.

Enterprise Social Media Marketing

Social media marketing uses free, organic methods to promote your product or service on social networks.

Organic tactics include creating compelling content that encourages users to act, such as liking, commenting or sharing your post.

The ultimate goal is to build your brand on social media and eventually drive your audience towards your website to increase traffic and, ultimately, sales.

What are the benefits of social media marketing?

  • Builds a genuine connection with your audience through engagement and storytelling
  • Provides a two-way communication channel between your brand and your audience
  • Cost-effective, as most social media platforms are free to use
  • Helps with search engine optimization (SEO), as social signals play a role in determining website rankings

Franchise Social Media Management

Social media advertising involves paying for a specific ad placement or boosting existing content.

Social media ads are much more targeted, as advertisers can define their audience based on factors like age, location, interests and behavior.

This enterprise social media strategy is excellent for businesses wanting quick reach and conversions since they appear in users’ feeds even if they don’t follow your page.

What are the benefits of social media advertising?

  • Precise targeting capabilities to reach a specific audience
  • Easy tracking and analysis of ad performance with detailed analytics and metrics
  • Ability to target ads towards specific demographics or audiences for maximum reach
  • Faster results compared to organic strategies as ads appear in feeds instantly

Achieve Unprecedented Growth With
LMA’s Enterprise Social Media Solutions

Boost Brand Recall With a Unified Strategy

Which Franchise Social Media Strategy Is Best for Your Multi-Location Business?

Choosing the right enterprise social media strategy is not a black-or-white effort. It requires an in-depth understanding of your target market and platform-specific guidelines and policies.

Lyph Marketing Agency identifies the right social platforms and strategies to focus your efforts. Our enterprise social media services involve researching trends, analyzing data, creating content, conducting enterprise social media monitoring and measuring results – all within budget.

Whether your organic reach is dipping or you want to increase conversions with ads, our SMM experts leverage social media best practices to put your brand where your target audience is and drive engagement.

Why Your Business Needs
Enterprise Social Media Management

Maintain a Cohesive Brand Image Across Various Consumer Touchpoints

The average person bounces between seven different social networks per month. That’s not only seven different opportunities to connect with your target audience but also seven different chances to lose potential customers if your messaging is scattered.

Enterprise social media management brings all your social media efforts under one roof, ensuring consistency in enterprise social media branding and overall customer experience.

Access the following benefits by partnering with an enterprise social media company:

Humanize Your Brand

About 86% of people say authenticity is important when deciding which brands to support. Whether it’s a behind-the-scenes look at the production process, employee spotlights or real-time problem-solving, social media facilitates authentic interactions that strengthen brand trust and loyalty.

Leverage Cross-Platform Sharing

Share your latest Instagram post on Twitter, embed a Facebook video in a blog post or connect your Instagram account to your business’s Facebook page. Social media platforms make it easy to cross-promote content and reach different audiences, maximizing the impact of each post or update.

Attract Top-of-Funnel Leads

Enterprise social media services allow you to position your brand in front of new audiences by utilizing hashtags, targeted ads and influencer partnerships. These enterprise social media tools drive brand awareness and attract potential customers who may have yet to discover your offerings.

Boost Search Visibility

Google constantly pulls data from social media channels to populate its search engine results pages (SERPs). By having an active presence on social media and adhering to SEO best practices, you can improve your business’s search visibility and drive more traffic to your website.

Become a Thought Leader

Sharing valuable content, engaging with industry leaders and participating in relevant conversations on social media establish your brand as a go-to source for industry insights and expertise. This positions your business as a thought leader within your niche and boosts your brand’s equity.

Improve Customer Service

Over 70% of consumers with positive brand experiences on social media are likelier to recommend the brand. Social media enables faster response times, making it convenient for addressing customer concerns and providing timely support.

Unify Branding

A strong, unified enterprise social media branding significantly reduces marketing efforts as consumers already recognize and trust the brand. A social media agency develops cohesive enterprise social media branding to strengthen brand recall and the overall perception of your business.

Retarget Customers

The online shopping cart abandonment rate is nearly 70%. With social media, big companies can recover lost sales by retargeting customers with personalized ads or promotions. This is a cost-effective way to entice leads back to your website and convert them into paying customers.

Keep Up With Industry Trends

Being active on social media allows you to stay updated with industry trends, news and events. This can help your business spot new opportunities and adapt to market changes. You can also connect with industry leaders and stay informed about best practices for improving your enterprise social media marketing efforts.

LMA’s Enterprise Social Media Services

Make the Most of What Digital Marketing Has To Offer

Search Engine Optimization (SEO)

Attract more website traffic by optimizing your content for search engines. Our SEO experts conduct on-page and off-page optimization and craft SEO-friendly content to improve organic traffic. Achieve top rankings on Google, Yahoo and Bing with LMA’s results-driven SEO services.

Web Design and Development

Your website is an extension of your brand. Our SMM agency builds user-friendly, visually appealing websites that keep visitors engaged. We ensure fast load times, responsive design and easy navigation, providing a seamless user experience that results in repeat business.

Video Production

About 51% of people are more likely to share video content over any other content type. Captivate your audience and increase engagement with high-production videos. From video testimonials to promotional videos, our SMM agency differentiates your brand from the competition.

Email Marketing

Email marketing delivers an impressive average return of $36 for every $1 invested. Our enterprise SMM team analyzes your niche market, creates personalized email campaigns and conducts A/B testing to boost click-through rates. Entrust your email marketing to our experts and watch your conversions grow.

Content Writing

High-quality content is key to attracting and retaining customers. Our skilled copywriters create compelling, SEO-friendly content that positions your brand as the go-to authority in your industry. Trust our social media experts to manage your content calendar, ensuring timely and relevant posts across all platforms.

Online Reputation Management (ORM)

About 95% of consumers trust a company with a positive online reputation. Our ORM services monitor and manage your brand’s presence across social media, review sites and search engines. We proactively respond to negative reviews and promote positive content to maintain a stellar reputation for your enterprise.

Conversion Rate Optimization

Is your website receiving traffic but not enough conversions? Our social media agency identifies and eliminates barriers that hinder visitors from taking action. We test your headlines, optimize landing pages, create compelling calls-to-action (CTA) and leverage social media content to guide customers through the conversion funnel.

Link Building

Our enterprise social media solutions involve using white-hat techniques to build high-quality, relevant backlinks from authoritative websites. We connect you with niche bloggers, influencers and industry leaders, as well as share your content on social media platforms to boost your website’s credibility and improve search engine rankings.

ADA Compliance Services

The Americans with Disabilities Act (ADA) requires that websites be accessible to people with disabilities. Our social media agency ensures your website meets ADA standards, making it easier for people with disabilities to access your content. Avoid legal pitfalls and reach a wider audience by making your website ADA-compliant today.

Why Choose LMA for Your
Enterprise Social Media Management

aBuild a Community of Loyal Customers

Lyph Marketing Agency is a results-oriented enterprise social media company with over 15 years of experience handling social media for big companies. We implement a cohesive strategy to help brands of all sizes increase their customer base and drive more revenue.

Partner with our enterprise social media company to access the following perks:

Market Research

Being tone-deaf to your customers’ needs can lead to a loss of trust. Our enterprise social media agency helps you get inside customer’s minds to understand their needs, wants and desires. We conduct in-depth market research to gather data on your target audience, analyze it and provide valuable insights that help drive business growth.

Enterprise Social Media Monitoring

Negative conversations about your brand can quickly spiral out of control on social media. Our enterprise social media monitoring services include tracking all brand mentions and addressing potential issues before they escalate. We also track your competitors’ social media presence so you stay one step ahead in the market.

A/B Testing

Our enterprise social media company tests different types of content, ad groups, visuals and messaging to determine which resonates best with your target audience. Using data collected from these tests, our team optimizes social media for big companies, ensuring maximum engagement and conversions across different networks.

Omnichannel Approach

While social media is a powerful platform for reaching customers, it shouldn’t be your only focus. Our social media agency incorporates other digital marketing strategies, such as technical SEO, search engine marketing (SEM), paid advertising and web development for even better results. We ensure consumers get a consistent user experience across all channels.

Sophisticated Enterprise Social Media Tools

We employ advanced enterprise social media tools like Google Analytics for monitoring, analysis and reporting. This helps our social media specialists to gain insight into your audience’s needs and anticipate future trends. Using state-of-the-art enterprise social media tools, we can quickly adapt to changes and ensure your social media strategy always hits the mark.

Influencer Outreach

Collaborating with influencers can significantly boost your brand’s visibility and credibility on social media. Our team has established relationships with various influencers, allowing us to connect you with the right influencer for your target audience. We handle all aspects of influencer outreach, from initial contact to final agreements.

Provides Every Solutions which Helps you to Grow your Business.

Are You Looking For Social Media Marketing Services?

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